Throughout the last couple of years, the Goldcast team has put on 100+ digital events. This report is a reflection of our deeper learnings from that process.
In terms of data, we looked at 900+ webinars over 10 different B2B brands and teased out any trends we could find. The report covers when people are most likely to sign up for your webinars, what kind of promotional verbiage works best, and more.
We believe there's information here that will aid and inform you as you move forward with your own content strategy.