Customer Engagement is a Two-Way Street

Released: Jun 14, 2023 |

Language: English |

Resource: Url

Customer Engagement is a Two-Way Street

Engagement is a two-way street. Are you operating that way?

Your team is effective and efficient, notifying customers about the status of their order, taking calls and answering emails, and responding quickly to urgent matters. That’s to be expected, but it’s not enough. To grow your business rather than keeping it flat, you have to create a compelling, conversation-based engagement strategy with your audience.

Two-way engagement means creating opportunities for conversation. For respondents over the age of 45, 47 percent had the same feeling. How can you employ a two-way engagement strategy? Go beyond the obvious step of responding to complaints and comments; your customers want and deserve more than that. Implement these five tips to boost your two-way engagement.

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