Thirty CX rules from leading marketers you need to know
E-commerce leaders have embraced the seamless, frictionless and engaging experience of conversational commerce.
Download the playbook and learn key CX rules, including:
- Conversational engagement is more than enabling commerce: enable exchanges between company and customer across the customer journey
- Customers expect to experience your brand as more of a persona than a company: keep your personality and character consistent
- Curiosity is important, because conversational commerce is a two-way street: ask customers for feedback throughout their experience