Learn how to unify critical systems and build an integrated channel strategy to simplify the agent workspace and drive customer loyalty.
In today’s experience economy, staying competitive requires evolving past traditional CRM, Contact Centre as a Service and workforce engagement management (WEM) integrations to a unified solution that can simplify the agent workspace, organise and combine data, enable AI capabilities and simplify delivering personalisation at scale.
Join a panel of experts from Salesforce, Genesys and Deloitte as they show how to unify your CRM system and contact centre to build a robust channel and AI strategy that improves customer experience personalisation, agent efficiency and customer loyalty.
The discussion will address the major challenges you face:
- Rising customer expectations: Learn how to meet customers where they are and ensure consistent, high-quality experiences across all channels.
- “Do more with less”: See how AI and WEM can enhance self-service capabilities, upskill employees and streamline operations.
- Disconnected systems: Discover strategies for unifying your tech stack and simplifying your operations to improve efficiency and reduce cost of ownership.
- Lack of data integration: See how to simplify data integration to enrich AI, enhancing both the customer and agent experience.