A prominent national convenience and fuel chain recognized the need to expand its reach and connect with a larger audience that mirrored the profile of its existing loyal customers. The primary goal was to provide a seamless reward experience that increased loyalty engagement and boosted redemption rates of their promotional offers without impacting their marketing budget. With a loyal customer base, this fuel brand sought innovative ways to engage customers to increase sales and loyalty program participation.
To address these challenges, Mobivity, a leader in personalized customer engagement solutions, proposed a unique strategy.
Download the case study to learn more about the 90-day results.