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Guide: How to Build a Thriving B2B Loan Program

Creating a sticky commercial lending program requires a deep understanding of market dynamics, borrower needs, and the long-term value drivers for your core business.

This guide (written in collaboration with Flexport's former Head of Capital) is designed to help B2B lenders plan their end-to-end loan programs and position them for long-term success. Alongside Canopy, Justin developed a global logistics financing program with over $1B in inventory purchases, growing monthly revenue by over 10x. Now, he shares his process of building this program from scratch.

The comprehensive blueprint will help you explore key considerations when structuring a new product, such as:

  • How to identify business financing gaps and pain points in your market
  • Methods to integrate new loan products into your existing workflows
  • What core team members should be involved and what tasks to consider outsourcing

Download the full guide to learn more. Ready to explore your next financing product? Contact us at canopyservicing.com.


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