When the National Association of Broadcasters (NAB) decided to build its new headquarters on a high-traffic corner on Washington D.C.’s South Capitol Street, the premier trade association for broadcasters seized upon the opportunity to make a strong statement about the key role of television, radio, and new media in 21st Century America.
Supporting its mission of advocacy, education and innovation, NAB integrated more than 200 cutting-edge displays from LG Business Solutions in nearly every space, including a 22- foot-wide by 20-foot-tall 2mm pixel pitch LG LED Signage curved video wall in the first floor lobby that’s visible from the street.