How To Personalize Marketing for Gen Z

Released: Jan 19, 2024 |

Length: 10 pages |

Language: English |

Resource: Guide

Gen Z is different — financially, socially and technologically — and brands and agencies need to catch up with them. To connect with this new demographic, you’ll need to focus on authenticity, personalization and eye-catching digital content.

In this guide, you will learn about Gen Z:

Their financial power
Their social media presence
The size of their data
Which type of marketing grabs their attention
How to keep them engaged after you get their attention

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