Gen Z (born 1995 and after) have more university degrees and certifications than any previous generation when entering the workforce. They’re the first wave of employees to be fully digitally native. They exhibit a higher degree of social consciousness and environmental awareness compared to preceding generations and demonstrate a willingness to engage in open conversations about mental health and political issues. On average, six in ten Gen Z employees reportedly expect their employers to adopt publicly stated stances on social and environmental issues.
Gen Z is also stepping into an unprecedented landscape. They are entering the workforce as the population of the European Union is shrinking and the number of retirees is growing.