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Thrive or Survive

How operational efficiency can strengthen SaaS in a downturn

The recent macroeconomic climate has challenged the SaaS market with rising inflation and interest rates as well as energy and cost-of-living crises.

But what does this actually mean in practice?

We asked 100 SaaS Founders, CEOs, CFOs, and Finance Leaders to find out.

Read the report to discover:

  • How SaaS leaders responded to the changing SaaS market in 2022.
  • Practical tips and advice to help you emerge from this downturn on top.
  • What SaaS leaders are prioritizing in 2023.
  • 3 steps to SaaS success in 2023.

Paddle is an all-in-one billing solution for product-led growth. Paddle helps SaaS companies grow faster with fewer distractions. As a SaaS merchant of record, we take away the complexity of managing a ‘best in breed’ payments stack — handling all payment routing, tax collection, compliance, invoicing, subscription management, renewals, reporting, and fraud protection.


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