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Organisational Shifts to Become More Data-Driven

90% of European organisations consider it crucial to have a digital-first strategy to achieve business value from more of their data. About 70% of CEOs of large European organisations are starting to use cloud and data-enabling technologies to execute on digital strategies as they aim to generate at least 40% of their revenues from digital by 2025 — driving more than €4 trillion in gross value added (GVA) in Europe.

Data is the currency of a digital-first organisation. For an equal number of organisations (nearly 87% of CXOs), becoming an “intelligent organisation” in the next three to four years is a top business priority.


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